Meet Francesca

I am based in the quaint village of Tarporley, a stone's throw away from where I grew up in the countryside of Cheshire. My mother is a painter, which meant I grew up surrounded by creativity, along with an early obsession for playing dress up with my grandmothers jewellery. 

This love for materials and objects led me to study Jewellery and Silversmithing at the prestigious School of Jewellery in Birmingham. It wasn’t until 2014 after living in South Vietnam for three years that I founded ANUKA.

Living along the beautiful Southern coastline, I became awakened to the consequences we were having on our environment. The ocean and the beaches were often littered with plastic pollution. Witnessing this made me question the kind of an impact I, as a business owner, was having on the environment. Once I began my research, there was no going back and I am proud to be able to call ANUKA an ethical jewellery collection. Every step of the way I am working hard to make sure we are limiting our footprint and doing things the right way whilst providing absolute transparency in all that we do.


‘Designing and making jewellery that will one day be treasured by someone, is what I love. Ensuring it is made in an ethical and sustainable way makes it much more meaningful and distinctive.’ 

Francesca Kippax, Founder


We are incredibly proud to say that we are the 1st jewellery label to work with tech company Provenance, incorporating their block chain technology into our website and brand. To put it simply, partnering with Provenance allows for complete transparency in our process, letting you know exactly how your jewellery is made. It is third party verified, meaning all the companies we work with also endorse our claims. From Fairmined, to our casting house, and the recycled packaging we use, each and every process is presented for you to see.  

We don’t claim to be perfect, but we’re making every effort to do things the right way, inviting you in on our journey for complete transparency of our process. 


It’s not enough anymore to claim you are an ‘ethical brand’- prove it.”

Francesca Kippax, Founder


If you’re interested to learn more about certain steps of our process, we submit evidence to back our claims - from invoices, to delivery notes and certificates. You can find our proof points on each product page, under the transparency tab. 

To check out our whole journey with Provenance, click here or check out the QR code in your order. 


Our products

It is important to have that fine balance between limiting environmental impact through the use of 100% recycled silver and also supporting the livelihoods of those who are reliant on the mining sector by making with Fairmined gold. 

Recycled metals: This material refers to a metal that has been refined back to its pure form and re-alloyed before being used again. In other words, it is 100% recycled and contains absolutely no newly mined material. It simply comes from a range of sources that include the jewellery industry, industrial residues, used electronic scrap, automotive materials and fuel cells.  

Fairmined Gold: Fairmined gold is fully traceable to source. Mining will continue to happen, so as a brand we want to support mining for good. Fairmined supports small scale artisanal miners and their communities; providing fair pay, gender equality, no child labour, safe working conditions and clean water supplies. Above all, it provides people with an income to support their families and live a better life. Mines within the scheme adhere to a strict set of rules to ensure minimum impact to the environment. You can learn more here.


Fairmined jewellery