ETHICS
Clean designs with a clean ethos: sustainable jewellery that empowers and enriches lives, from the artisanal mines to the wearer.
B Corp
ANUKA is a Certified B Corp business with an impressive score of 108.3 (to put that into context, most industry scores tend to land within the 80’s, 80 being the minimum requirement for certification. We are massively proud of this!)
Being a Certified B Corporation business is proof that we are legally and morally committed to prioritising our responsibility to the environment and society.
What sets B Corp apart from other sustainability certifications is the accountability that comes with it. As a B Corp Certified business, you are continually re-assessed and required to pass the recertification process every 3 years.
It is far from a token certification, it is a commitment. It is legal accountability every step of the way. It’s about using business as a force for good.
Transparency
We are incredibly proud to say that we are the first jewellery label to work with tech company Provenance, incorporating their blockchain technology into our website and brand.
To put it simply, partnering with Provenance allows for complete transparency in our process, letting you know exactly how your jewellery is made.
It is third party verified, meaning all the companies we work with also endorse our claims. From Fairmined, to our casting house, and the recycled packaging we use, each and every process is presented for you to see.
We don’t claim to be perfect, but we’re making every effort to do things the right way, inviting you in on our journey for complete transparency of our process.
1% For The Planet
Giving back and limiting our impact has been an important part of ANUKA from the very start, and I am pleased to say that from April 2021 we have joined together with 1% For The Planet and are committed to giving 1% of our annual revenue back to the planet.
This won’t be a one time donation; this will be a continuous commitment of all our sales, forever.
Working with raw precious materials and mined metals, as a jeweller I am making a living from the resources I take from the earth and so, in return, it is inherent that I do my bit to protect these resources.
Within our studio we are conscious of the materials that enter the workshop and effectively recycle wherever we can, including paper, plastic, glass and metal.
Our Products
It is important to have that fine balance between limiting environmental impact through the use of 100% recycled silver and also supporting the livelihoods of those who are reliant on the mining sector by making with Fairmined gold.
100% Recycled Silver
This material refers to a metal that has been refined back to its pure form and re-alloyed before being used again. Crafting jewellery using ethically sourced 100% recycled silver results in sustainable jewellery that has minimal impact on the world: it looks great and does good.
Fairmined Gold
Fairmined gold is fully traceable to source, and as a brand we want to support mining for good. Fairmined supports small scale artisanal miners and their communities; providing fair pay, gender equality, no child labour, safe working conditions and clean water supplies.
Precious Stones
At ANUKA, we only work with ethical gemstone suppliers to source the very best quality gems from around the world. The gemstone dealers we use have a clear and transparent process from mine to market and we proudly share these details with our clients on each bespoke piece.
Process & People
It takes many hands to make one single piece of jewellery, we are proud of the people we partner with at each stage of the process, and only work with those who we trust in and who can provide certification of their high ethics, values and standards.
We support diversity in our supply chain and give preference to suppliers owned by or supporting disadvantaged or underrepresented people.
Every item of jewellery is handcrafted in the U.K. Alongside our busy workshop we work together with the very best skilled crafts people at different stages of the making process, from lost wax casting, to stone setters and our Fairmined gold platers.
Our Process
If you’re interested to learn more about certain steps of our process, we submit evidence to back our claims - from invoices, to delivery notes and certificates. You can find our proof points on each product page, under the 'Handcrafted' tab.
To check out our whole journey with Provenance, view the link or scan the QR code in your order!
